Elf Bar Elfliq Nic Salts: A Wholesale Stocking Guide for UK Retailers

Elf Bar Elfliq nic salts give UK shops a 10ml refill line under a brand name that many adult customers already recognise. For trade buyers, the question is not whether the name is familiar but whether the line earns its shelf space: how many flavours to carry, which strength to order deeper, which pod kits it suits and how the £2.20 per 10ml Vaping Products Duty changes the maths. This guide covers the verified specifications, the 33 flavours and two strengths we stock in boxes of 10, a flavour-by-flavour ordering approach, an illustrative margin calculation and the UK rules that apply to every bottle on your shelf.

What Elfliq is and why it matters to a refill shelf

Elfliq is the e-liquid line from Elf Bar. UK retailers list it as "official Elf Bar" nic salt, and many of its flavour names, such as Elfbull Ice, Blue Razz Lemonade and Kiwi Passion Fruit Guava, will be familiar to adult customers who have used Elf Bar devices. That recognition is the main commercial reason to stock it: a customer moving to a refillable pod kit can ask for a flavour by a name they already know.

Since the single-use vape ban took effect on 1 June 2025, refillable kits and bottled nic salts have taken up more of the counter in many shops. A refill line only works, though, if the liquid suits the kits you sell and you can keep the popular flavours in stock. The sections below deal with both.

You can browse every Elfliq line we carry on our Elfbar Elfliq nic salt wholesale page, or compare it against the full nic salt wholesale range.

Verified Elfliq specifications

The table below uses details confirmed by UK retailer listings and our own product page. Elf Bar does not publish a UK spec sheet for Elfliq that we could verify, so we have left out anything we could not confirm from more than one source.

Sources: UK retailer product listings (Vape Superstore, London Vape House) and the Direct Vape Wholesale product page, checked November 2026.

The 33 flavours we stock, grouped for ordering

Thirty-three flavours in two strengths gives 66 separate lines, which is more than most shops need on day one. Grouping them by flavour family makes it easier to build a balanced first order and spot gaps later. All flavours below are listed on our Elf Bar Elfliq Nic Salt Box of 10 product page.

A spread across families matters more than depth in any one of them. A shop with eight fruit flavours and no tobacco or mint option will turn away the customer who wants something plain, even if the fruit shelf looks full.

Which pod kits suit Elfliq

A 50/50 nic salt is designed for low-power MTL pod kits. UK retailers recommend pods or coils rated 0.6Ω and above, and advise against lower-resistance coils. In practice that means Elfliq belongs next to refillable MTL kits rather than high-wattage sub-ohm tanks.

Matching liquid to the kits you already sell

Check the coil resistance of each refillable kit in your pod kits wholesale range before recommending Elfliq with it. Many common refillable pods come in 0.6Ω to 1.2Ω versions. Our Vaporesso Xros range guide explains which Xros pods are offered at which resistance, which is a useful reference when staff pair a bottle with a kit at the counter.

Elfliq and prefilled Elf Bar kits

Elfliq is a bottled refill for refillable pods. It is not designed to refill sealed prefilled pods, which are replaced rather than topped up. If you also stock Elf Bar vape kits, keep the two lines clearly separated on the shelf so customers do not assume the bottles fit sealed pods.

Wholesale pack size and ordering approach

Elfliq is supplied as a box of 10 x 10ml bottles in a single flavour and strength. There is no minimum order, so you can order one box of a new flavour to test it rather than committing to a full range. Free delivery applies to orders over £150.

Building a first order

• Pick a core set. Choose roughly 8 to 12 flavours that cover every family above, so the shelf has fruit, ice, citrus, mint and tobacco options.
• Split strengths by your customer base. If most of your refill customers ask for 20mg, order that strength more deeply and keep 10mg in the core flavours only.
• Test, then extend. Add new flavours one box at a time and keep them only if they sell through within your normal reorder cycle.

Planning repeat orders

Track sales by flavour and strength, not by brand. A simple weekly count of bottles sold per line shows which boxes to reorder and which to drop. Set a reorder point for each core line, for example reordering when three bottles are left, so your fastest-selling flavours do not run out between deliveries. Rotate stock so older bottles sell first.

Illustrative margin example

Gross margin should be worked out on VAT-exclusive figures:

Gross margin (%) = ((Selling price ex VAT − Cost of goods ex VAT) ÷ Selling price ex VAT) × 100

Suppose a bottle costs you £3.00 ex VAT, including duty, and you sell it at £5.99 including 20% VAT. The VAT-exclusive selling price is £5.99 ÷ 1.2 = £4.99. Gross margin is (£4.99 − £3.00) ÷ £4.99 × 100 = about 39.9%. Markup on cost is (£4.99 − £3.00) ÷ £3.00 × 100 = about 66%. Markup and margin are different measures, so make sure staff use the same one when they price new lines.

Account for duty when comparing prices

Vaping Products Duty is £2.20 per 10ml from 1 October 2026, so every 10ml bottle of nicotine e-liquid carries £2.20 of duty and a box of 10 carries £22. When you compare supplier quotes, check whether the price includes duty and whether the stock is duty-stamped. A price that looks low may relate to unstamped stock, which can only be sold until 31 March 2027.

UK compliance for Elfliq and other nic salts

Elfliq sits within the standard UK rules for nicotine e-liquid. The points below are the ones that most affect a refill shelf in late 2026. For a step-by-step version, see our Tobacco and Vapes Act 29 October checklist.

• TPD limits. Nicotine refills are limited to 10ml bottles and 20mg/ml, and refillable pods or tanks to 2ml. Elfliq's 10ml bottles at 10mg and 20mg sit within these limits.
• Age of sale. Since 29 October 2026, the Tobacco and Vapes Act 2026 makes it an offence to sell any vaping or nicotine product to under-18s, including nicotine-free vapes and nicotine pouches. This is a retail rule; trade supply between businesses is not a retail sale.
• Free samples and big discounts. From the same date, retailers cannot give vaping products away free or at a substantial discount. Normal bulk and trade pricing between businesses is not affected.
• Duty stamps. Duty is £2.20 per 10ml from 1 October 2026. Unstamped stock can be sold until 31 March 2027, and every product on sale must carry a duty stamp from 1 April 2027. HMRC's guidance on handling wholesale or retail vaping products in the UK sets out what retailers and wholesalers must check.

The GOV.UK announcement on the under-18 sales ban extended to nicotine products and all vapes summarises the age rule. Plan stock so that unstamped bottles sell through well before the 1 April 2027 deadline.

How Elfliq compares with other 10ml nic salts we stock

Most shops carry more than one nic salt brand. The table compares Elfliq with four other 10ml boxes on our store, using strengths and line counts from our product pages. A "line" is one flavour in one strength.

The commercial point is overlap. Several of these brands cover the same flavour styles, such as blue raspberry lemonade, watermelon and cola. Carrying the same flavour in four brands ties up cash without adding much choice. Many shops pick one or two lead brands for depth and use the others to fill gaps. Our guides to Elux Legend nic salts and Bar Juice 5000 nic salts cover those ranges in the same detail.

Retailer checklist before ordering Elfliq

• Confirm the refillable kits you sell use pods or coils of 0.6Ω or higher.
• Choose a core flavour set that covers fruit, ice, citrus, mint and tobacco.
• Decide your strength split between 10mg and 20mg from your own sales.
• Check whether quoted prices include duty and whether stock is duty-stamped.
• Plan to sell any unstamped stock before 31 March 2027.
• Avoid duplicating the same flavour across several nic salt brands.
• Brief staff on age checks for all vaping and nicotine products.
• Set a reorder point for each core flavour and strength.

Frequently asked questions

This guide is general information for trade buyers and does not constitute legal or tax advice. Specifications are taken from UK retailer listings and our product pages and may change; check the product packaging and current HMRC and GOV.UK guidance before ordering or selling. Nicotine products are for adults aged 18 and over only. Elf Bar and Elfliq are trademarks of their respective owner.